The high end specimen brand has been going from strength to strength and, with Mick Barnes now in position as Brand Manager and a comprehensive team of experienced consultants, there are exciting times ahead at Redditch based Wychwood.
Colin Davidson brings with him over 20 years experience, with success on the hardest big fish waters to the busiest of commercial day tickets. His unique perspective plus over a decade as a weekly carp columnist enables Colin to offer input and feedback that is hard to find in the carp fishing industry.
Specialising now on busy Day Ticket fisheries, he has an enviable reputation for getting bites in the toughest of conditions, and the vast array of tactics that he has mastered has meant success when many around him are struggling. Being able to think outside of the box and adapt to what he finds on any given day makes Colin an ideal angler to represent the Wychwood brand.
Marketing manager Nic Brown commented;“It is a real pleasure to have Colin on board, he is an excellent angler and a real thinker, constantly adapting and refining his approach until the buzzer sounds. Colin will start immediately and is a consultant in the true sense of the word, having heavy involvement in the testing and development of new products. Representing Wychwood both in print, on the bank, at consumer shows and even contributing to the Wychwood Facebook site answering questions for anglers in need of guidance we are sure many will benefit from his expertise and down to earth approach.”
Commenting on his new position Colin said:
“I am really pleased to be joining the Wychwood team. The product range is excellent quality and brilliantly thought out. The products in the pipe line are exciting, with items like the Epic bite alarms, Solace winter clothing and the new epic brolly it is easy to see that innovation and quality are the focus of the brand. The sheer depth of products in the Wychwood and Leeda portfolios allows anybody to fish effectively for carp big or small, home or abroad.”
